Pricing
Simple, transparent pricing
No hidden fees, no per-athlete charges for coaches. Start with what you need, scale when you're ready.
Solo Coach
49EUR/mo
Includes €20/mo AI credit
- Up to 10 athletes
- AI-powered training plans
- Full methodology system
- Session analysis & compliance
- Performance insights
- AI covers all your athletes
Most popular
Team Coach
99EUR/mo
Includes €20/mo AI credit
- Up to 50 athletes
- Everything in Solo
- Priority support
- Advanced analytics
- Team management tools
- Performance insights
Self-Coached
15EUR/mo
Includes €6/mo AI credit
- Full platform access
- AI-powered training plans
- Methodology management
- Session analysis
- Performance insights
- AI credit included
Compare plans
| Feature | Solo Coach | Team Coach | Self-Coached |
|---|---|---|---|
| Athletes | Up to 10 | Up to 50 | 1 (you) |
| AI-powered training plans | |||
| Methodology system | |||
| Session analysis | |||
| Compliance scoring | |||
| Strava & Garmin sync | |||
| Team management tools | |||
| Advanced analytics | |||
| Priority support |
How AI credit works
Every FORMA plan includes a monthly AI credit allowance that covers training plan generation, session analysis, and coaching insights. No separate accounts or API keys needed — AI is built into your subscription.
Need more? Top up with credit packs of €5, €10, or €20 directly from your account. Unused top-up credit rolls over month to month. Most users find the included credit more than enough.
For coaches: your AI credit covers all your athletes. Athletes on your roster don't need their own subscription or credits.